This is some info about Qualitative Research and Data Analysis using NVivo software.
What is Qualitative
Research?
- Qualitative research is all about exploring issues, understanding phenomena, and answering questions?
- It analyzed the unstructured information through the data gathered from the related research topic.
- It gains insight into people’s attitudes, behaviors, value systems, concerns, motivations, aspirations, culture or lifestyle.
- It’s used to inform decisions, policy information, communication & research.
What is Qualitative Research
software?
- Helps people to manage, shape and make sense of unstructured information.
- It does NOT do the thinking for you; it provides a sophisticated workspace that enables you to work through your information.
- It has tools for classifying, sorting and arranging information.
- It gives you more time to analyze the materials, identify the themes, glean insight and develop meaningful conclusions.
- ‘TRY & ERROR’ OR ‘TRY & ADJUST’
What is NVivo?
NVivo is software that helps you easily organize and analyze unstructured
information, so that you can ultimately make better decisions.
Whatever your materials, whatever your field, whatever your approach,
NVivo provides a workspace to help you at every stage of your project - from
organizing your material, through to analysis, and then sharing and reporting.
“NVivo is more than a simple qualitative data analysis program; it is a
vital resource for planning, team coordination, literature reviews, research
design, data analysis and reporting.”
Chris Atchison, Department of Sociology and Anthropology (Simon Fraser
University)
NVIVO as computer
aided software
Computer aided software need to be treated as an aided tool (Nacos et
al., 1991) and not as a replacement for highly developed human capabilities of
reading, transcribing, and translating written matter.
It is vital for a researcher to have the skills and ideas to challenge
their analysis by undergoing a manual procedure to ensure the reliability and
validity of doing research.
Researchers need to bear in mind that, only they know what they are
trying to seek from the raw data, and how they could possibly manipulate the
data towards the right direction.
What does NVivo help
you achieve?
• Spend more time on analysis and discovery, not administrative tasks.
• Work systematically and ensure you don’t miss anything in your data.
• Interrogate your information and uncover subtle connections in ways
that simply aren’t possible manually.
• Rigorously justify your findings with evidence.
• Manage all your material in one project file.
• Easily work with material in your own language.
• Effortlessly share your work with others.
At the end of the program you should be able to start your analysis using
NVivo to cater your research need by providing/reporting your result in
systematic way.
INTERESTED TO
KNOW MORE ABOUT THE WORKSHOP???
Click here to find out about the
nearest one-day workshop on Qualitative Analysis using NVivo: <<http://postgraduateworkshop.com/nvivo/>>
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If you are interested to attend the workshop, please contact our Marketing Executive, Caroline Julis through email at mpws.richtraining@gmail.com
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